Improve Your Email Click-Through Rates With Social Media
Including social media sharing options like Twitter, Facebook, MySpace, LinkedIn, and Digg in your email marketing messages can generate a 30% higher click-through rate than emails without a social...
View ArticleCompanies Find Unique Ways To Use Facebook Pages
Last week, Delta Airlines launched a new feature on their Facebook page that allows fans to book flights without leaving the fan page. The new feature, which will also be coming to Delta’s display ads...
View Article4 Ways To Optimize Your eCommerce Website For The Holiday Season
The holidays are the perfect time to find new customers to visit your website and find your business. According to a report from comScore, eCommerce sales for 2009 were $27 billion, up 5% from 2008....
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How to Make Social Media Work For You
With everyone jumping on the social media bandwagon, it is easy to get caught up in the hype and lose focus. Tapping into social media requires more than just a single idea, it requires an effective...
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Twitter to turn a profit from deals with Google, Microsoft
Twitter is set to earn about $25 million dollars for its search engine deals with Google and Microsoft, according to the L.A. Times. This will allow the site to earn a profit, something many people...
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Why You Need to Integrate Social Media into Your Marketing Plan
To many, the revolution in social media networks may seem like a fad that will fade out just as fast it appeared. Yet, the truth is that social media is one of the fastest ways to reach out to...
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Boost Lead Generation: How Small Businesses Should Use Social Media
Print media is a perfect complement to digital marketing for B2B small businesses, but it will never have the ability to reach a global audience with minimal cost. Since social media stepped on the...
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How Social Media Can Help You Increase Visibility and Credibility
It all started just a few years ago with Facebook. While it began as a private social networking site, Facebook has served as a template for a variety social networking sites that are becoming ever...
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